We Love Finland logoWE LOVE FINLAND

Privacy Policy

Last updated: 12 June 2026

1. Who We Are

WE LOVE FINLAND (welovefinland.com) is a content and recommendation website about Finnish culture, sauna, travel and design, operated by WE LOVE FINLAND (welovefinland.com), based in Finland. Contact: contact@welovefinland.com.

2. What Personal Data We Collect

Analytics data. With your consent, we use Google Analytics 4 to collect anonymised information about how visitors use the site (pages viewed, approximate location at city level, device type). IP addresses are anonymised. We cannot identify you personally from this data.

Cookie preferences. Your cookie consent choices are stored in your own browser so we do not have to ask you on every visit.

We do not collect names, addresses, payment details or any sensitive personal data. Purchases made through affiliate links happen entirely on our partners’ websites under their own privacy policies.

3. How We Use Your Data

  • To understand how the site is used and improve it (legal basis: consent, via analytics cookies).
  • To enable affiliate partners to credit purchases made through our links (legal basis: consent, via affiliate cookies set by partner sites).

4. Affiliate Data Sharing

When you click an affiliate link, you leave welovefinland.com and the partner’s website may set its own cookies to attribute your visit to us. We do not send any personal data to partners; attribution happens through anonymous tracking parameters. Each partner’s own privacy policy applies on their site.

5. Your Rights Under GDPR

You have the right to access the personal data we hold about you, to correct it, to have it deleted, to restrict or object to its processing, to data portability, and to withdraw consent at any time (e.g. by clearing your cookies). You also have the right to lodge a complaint with the Finnish Data Protection Ombudsman (tietosuoja.fi).

6. Data Retention

Analytics data is retained for 14 months. Cookie consent choices are stored in your browser until you clear them.

7. Contact

For any privacy request, email contact@welovefinland.com. We respond within 30 days.